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WMCRU: Creative People and Places: Best Practice from Across the Region

For the final WMCRU session of the year we’re joined by three contributors all leading creative companies rooted in place.

Explore the key principles embedded in three different organisations in terms of co-creation and community led decision making for culture. For those considering running Creative People and Places and Place Partnership programmes our guest speakers will highlight some of the priorities they think you may want to consider.

We are joined by:

Getting involved

These meetings take place online at 9.30-10.30 am on the second Tuesday of every month. If you would like to join the learning sessions, please sign up using the form linked below or email info@culturecentral.co.uk.

We aim to facilitate and accommodate all accessibility needs.  Please do let us know below if you have any specific questions, needs or comments and we will do our best to meet them.


About Dr Richard Bromhall

Richard is the Programme Director of Reimagine Redditch. He has worked in roles in organisations across the Midlands and co-creation is central to his practice as a producer and programme director. Partnerships, building capacity, and creating legacy for creative projects in communities is what drives the work he and his team do in Redditch.

About Sarah Bird

Sarah is the Creative Director of OUTSIDE, a Creative People and Places Project in the Staffordshire Moorlands. She is a founder and former Director of the NPO Wild Rumpus, who based from a woodland creation centre in the North West, produce large-scale outdoor arts events and festivals, most often in wild natural landscapes.

About Gemma Thomas

Gemma is the director for Appetite, the Creative People and Places National Portfolio programme for Stoke-on-Trent and Newcastle-under-Lyme, working with people and partners to decide what arts programming and projects happen through the programme.


About WMCRU

Set up during COVID, our regular West Midlands Culture Response Unit (WMCRU) meetings were a vital lifeline for the sector in connecting, sharing and getting practical information and advice. WMCRU has continued to be a useful space for organisations and individuals that Culture Central continues to support as a collective and collaborative space for all those that are interested in the cultural ecology of the region. In 2024-25, WMCRU meetings will explore key strategic challenges and opportunities that affect the sector and the region.

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WM Chairs Forum: Christmas Drinks

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5 February

WM Culture Summit 2025: Strategy In Action